Bringing about once again a platform showcasing the threads of heritage and heartstrings intertwining, that’s exactly the magic Surat Dreams – International Ethnic Expo delivered! The majestic showcase of India’s women’s ethnic wear tradition came alive from 12–13 August 2025 at the huge India Expo Centre & Mart, Greater Noida.
It boasts 400+ exhibitors hailing from artisan hubs across the country like Ahmedabad, Banaras, Delhi, Jaipur, Kolkata, Mumbai, Surat, and Ludhiana. Looking more like a Grand Canvas for Culture, the expo brimmed with sarees, lehengas, embroidered kurtas, and readymade plus value-added fabrics. A staggering 30,000+ buyers from India and neighbouring nations such as Bangladesh, Nepal, and the UAE flocked to discover and celebrate these timeless creations.
The exhibition of this scale and elegance needs the right home that is provided here at IEML with its sprawling infrastructure, and delivers exactly at its multiple world-class exhibition halls under one roof, offering seamless flow for visitors and exhibitors alike. Also, State-of-the-art amenities include high-speed connectivity, AV support, dedicated registration lounges, and hospitality, all by Indian trade-show veteran India Exposition Mart Ltd., ensuring an altogether great experience for both exhibitors and visitors. With IEML’s smooth, tech-enabled, and attendee-focused infrastructure, visitors could glide through aisles of textiles, stopping for live styling demos, fashion shows, and artisan storytelling corners.
Surat Dreams, the visionary organiser behind Ethnic Exhibition, curated this cultural extravaganza with perfection. Bolstered by title sponsors like Innaya by Liza and diamond partners such as Lily & Lali, they brought together designers, artisans, and brands in a vibrant marketplace of tradition and style. Exhibitors, ranging from master weavers to boutique labels, turned their booths into immersive experiences—where every embroidery and silhouette told a story of craftsmanship and legacy.
More than a venue, India Expo Centre & Mart is the stage, the enabler, the silent partner to all the big shows like Surat Dreams. It’s expansive, tech-savvy, and a guest-first environment allowed heritage to shine, connections to flourish, and dreams to be woven in silk and thread. At the heart of this grand ethnic celebration, IEML stood tall as the connective canvas on which culture and commerce danced hand in hand.
